Lessons learned from building a SaaS as a solo-founder
When Ed started Calensync.live, his goal was simple: build the best calendar syncing tool, at the cheapest cost. While looking for a solution for his personal use, he was surprised by the high cost of the various other solutions, for what seemed to be a pretty trivial problem.
As is often the case, the devil is in the detail, and what was supposed to be a small SaaS built in 1 week, became a continuous side-project. However, the goal stayed the same: keep it simple, do one thing, and do it well.
Good Support: an Underrated Super Power
As with every software, it’s bound to contain bugs. This is a fact that all founders have to accept, otherwise they will keep on trying to improve, perfect, and end up either never launching, or worst launching a product that doesn’t get users.
However, what the team found was that as long as there’s an easy way to report the bug, and that the support is fast and good, people will value it considerably. There was even a case of a user encountering a bug, getting support within a couple of hours, and being so pleasantly surprised by the help that they would advertise the solution to other colleagues having the same issue. Imagine that: a user discovering a bug, and then becoming an advocate.
Differentiating from the market
This led to market research, and the realization that a lot of the other tools were minimal: you could add a suffix to the event title or hide it entirely for privacy reasons, you could pick the event color, and.. that was about it. In order to differentiate his solution from the others, he worked on implementing features that were missing. Amongst the ones that has been amongst the used is simply the ability to filter out which calendar events should be synced (or ignored) using ReGex.
Closing the Missing Gaps
Over time, as the product matured, the focus turned to gaps identified through user feedback and market research. As time went by, the ability to sync Outlook and Google calendars, as well as iCal calendars in .ics format was added. This expansion made Calensync.live more versatile and appealing to a broader audience, and concluded the product. Right?
.. but since no meal is really over without dessert, the team also implemented shareable scheduling links, allowing users to set up meetings based on their calendar availability. This feature has been particularly useful for freelancers and consultants who need to coordinate with multiple clients.
The Journey Continues
Today, Calensync.live stands out as a comprehensive yet simple calendar syncing tool. It has evolved from a personal project to a solution that helps hundreds of users manage their schedules more efficiently. As the solution continues to grow, the team remains dedicated to improving the user experience.